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Producers, customers and assortment

Wholesale-retail base “Kavkazproduct” is a distributor of 27 producing plants across the Karachay-Cherkess republic. Our assortment includes more than 3000 items.

About 40 % of the sold production is distributed straight from a producer, and for 20% of products we are sole distributors into the Karachay-Cherkess republic.

Due to many years of experience and use of many sale instruments in practice, the company has developed and implemented a motivational program for partners and their trade teams, which includes additional privileges and bonuses for completion of tasks and good results. The distribution of products is done free of charge into any region of Russia in time specified and agreed with a partner, at the same price for all the regions of the country.

Our permanent clients:
“Mercury” LTD – leader in mineral water production”
Car producing plant :Derweys” – the only private owned car producing plant in Europe
“Kuban-Slast” LTD – The biggest confectionary factory in the Stavropol region
OJ-SC Republican agro-industrial enterprise “Kavkaz-Myaso” – one of the distributors for the Moscow Kremlin
Concern “Energomera” – occupies the 7th place among world’s leading producers of energy counters
“Metropolis” LTD – One of the biggest confectionary producers in the South of Russia

In total more than 1500 clients, which have been working with us for more than 20 years!

Expertize and competence

We have vast experience of work with our own retail, and we are ready to share it with our partners. Our managers will help you to increase a turnover of your goods and give you recommendations on the following:

 

  • Correct placement of the grocery section in a trading floor;
  • Building up efficient structure of category and shelves with cereals;
  • Progressive way of goods placement and layout on a shelf;
  • Simplifying navigation in a trading area and decorating counters;

 

We provide fast assistance in:

  • Overcoming risks of exclusion of compulsory goods from a trading area, optimization of production layout, which saves working time for employees of a trading floor;
  • Laying out goods in accordance with the rules of rotation (strict compliance with expiry dates)
  • Compliance of production with standards to keep up with dynamics, reserve of trading agents of a distributor and assortment of a company.
Marketing

To stimulate sales company arranges marketing events, such as:

  • Promo-campaigns (a gift for a purchase, consultation at a shelf);
  • Significant reduction of prices and additional layout in chains of trading spots)
  • Trade-marketing events on a distributor’s base;
  • Commercials in mass media and Internet

Our managers will help you to expand your assortment in a retail network, will carry out a presentation of a commercial offer and take an active part in holding negotiations.

The company’s specialists will teach a treading team of a distributor to navigate in the assortment and standards, advantages, stages of trade and work with typical refusals.

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